Just in time for tonight’s Vincent d’Amérique runway show “Taillé Pour Le Mouvement” during Festival Mode & Design, here is a mini interview with Michel Grondines, CEO of the company with a little surprise during the show. Head to Quartier des Spectacles at 8pm for the free outdoor show unveiling this collection in association with Georges Saint-Pierre, followed by the after party at Furco at 9:30 p.m.
1) Which piece in the “Made for Movement” collection is your favourite piece?
A black jersey jacket and trouser set with a white tiled pattern, it’s a set that combines character and comfort.
2) And the one we are most likely to see worn by Georges St-Pierre?
All the pieces will be worn by Georges, but one of the pieces that best represents him is a jersey jacket printed tone on tone with a black contrasting hood. This item represents the urban side of the collection…
3) What are the characteristics of the collection in terms of fit and cuts?
All jackets, pants and shirts have fitted cuts, but the stretchy materials allow each garment to have an unrivalled fluidity of movement.
4) What is the essence of the message behind the themes chosen for the new collection?
The prestence for anyone who wants to dress well all by being very comfortable.
5) What Fall/Winter 2019 trends for men would you like to see on the streets?
I would like to see more men dare to mix patterns.
6) There is a trend of women customers shopping in some men’s shops. Have you seen this trend as well? Do you think this will affect the men’s apparel market in general, in addition to unisex lines?
It’s not uncommon to see women shopping through our shirts or pants in stretchy materials in store. I believe that there may be a market to develop. There will be women wearing men’s outfits during our fashion show on August 22nd at the Fashion and Design Festival.
Photo Credit 1: Eric Lamothe, Styling: Andrew McNally, Makeup: Brigitte Lacoste, Photo Retouching: Jessika Chiasson, Concept and Production: Agence Fabriq.
Photo Credit 2: Eric Lamothe, Styling: Nancy Richard, Makeup: Martine L’heureux, Photo Retouching: Jessika Chiasson, Concept and Production: Agence Fabriq.